Our highly-successful AT&SF All-Stars Program has returned for 2017. Using this program, we will motivate our riders to spend their money here in Albuquerque, stimulating our local economy and highlighting our exceptional local businesses. We have created window decals that will distinguish a business as an "AT&SF All-Star." Our riders will be directed to be on the lookout for these decals with the incentive that participating businesses will offer them discounts or incentives. These discounts could be, for example: 10% off, a free item or a complimentary appetizer/dessert.


Participating businesses will recognize AT&SF customers by the stickers they receive on all tours. This sticker may be on their person or attached to the AT&SF All-Stars brochure. We know that this incentive program will encourage our customers to seek local establishments that are part of the All-Star network. In order to participate in this program, we ask that you do the following:

  • Prominently display the AT&SF All-Star decal in the front window of your business. Our customers will be looking specifically for this decal. It is very important that it is highly visible. 
  • Offer a discount/incentive to all Albuquerque Tourism & Sightseeing Factory (AT&SF) customers (minimum 10% if employing a discount). The discount begins April 1, 2017 and must be honored until March 31, 2018.
  • Participating businesses must give Albuquerque Tourism & Sightseeing Factory (AT&SF) $200 in payment and also a minimum of $200 worth of merchandise/gift cards/certificates to be used to verbally promote your business on select tours. These prizes are highly desired by guests and are great promotion for your business.

Click here to see the list of 2016 AT&SF All-Star Businesses.

Payment and listing must be received by March 10, 2017, in order to be included in printed brochure.

Select information you enter below will be displayed on abqtrolley.com, albucreepy.com, dukecitypedaler.com, albu-quirky.com, atsfworks.com and in the AT&SF All-Stars brochure received by all tour guests.

AT&SF All-Stars Signup

Participating businesses must give ABQ Trolley Co. $200 in payment and also a minimum of $200 worth of merchandise/gift cards/certificates to be used to verbally promote your business on select tours.



Please mail checks to:

Albuquerque Tourism & Sightseeing Factory 
219 Central Ave NW
Ste. 102
Albuquerque, NM 87102

AT&SF All-Star window decals will be delivered after receipt of payment and collection of merchandise. Please contact us with any questions.

NOTE: The AT&SF All-Stars Program is not the same as Trolley Advertising

Photos: (left) Dennis Bonfantine, owner of Kelly's Brew Pub & Restaurant, proudly displays his 2011 Trolley-Friendly decal in the store front window. (Centert) 2010 & 2011 Trolley-Friendly window decals displayed at Gertrude Zachary Jewelry & Antiques in Nob Hill. (Right) The staff at Gertrude Zachary Jewelry in Old Town proudly displaying their Trolley-Friendly decals.